Conversion-Focused · B2B Web Design
Web Design Foundation
Your website is your best salesperson. Rankzaar builds fast, conversion-focused sites engineered to turn visitors into qualified leads — not just rack up traffic that bounces. Every pixel earns its place.
98
PageSpeed
A+
Core Web Vitals
AI
Search Visibility
100%
Built to convert · Built to scale · Built to last
What We Do
Websites That Sell. Not Just Sit There.
Most agencies design websites that look pretty in a portfolio and do nothing in business. Rankzaar takes a different approach — every website we build starts with a single question: what action do we need this visitor to take, and how do we remove every obstacle between them and that action?
The result is fast, focused, conversion-engineered websites built on WordPress, Shopify, or custom stacks — with proper SEO foundations, mobile-first design, and Core Web Vitals scores most agencies don’t even try to hit.
- Sub-2-second load times on mobile and desktop
- Conversion-focused layouts mapped to your buyer journey
- SEO foundations built in from day one — not bolted on later
- Mobile-first design — because 70%+ of B2B traffic is mobile
5 Core Services
Everything Inside Our Web Design Package
Five web design services, one unified philosophy — every build engineered around speed, conversion, and long-term scalability.
WordPress Website Design
WordPress powers over 40% of the web — for good reason. We build clean, custom WordPress sites that you actually own and can manage. No bloated page builders, no plugin chaos, no licensing traps. Just fast, flexible websites built on the world’s most trusted CMS.
- Custom WordPress themes — no bloated templates
- Lightweight stack (Elementor Pro or block editor)
- SEO-ready structure with schema markup
- Easy-to-edit CMS — train your team in 30 min
- Security hardening & automated backups
- Mobile-first responsive on every device
Landing Page Design
Paid traffic dies on bad landing pages. We design high-converting landing pages purpose-built for specific campaigns, offers, and audiences — with a single goal per page and zero distraction. The kind of pages that turn $1,000 in ad spend into actual booked calls.
- Single-purpose pages built around one CTA
- Conversion copywriting collaboration
- A/B test-ready variants for paid campaigns
- Lead capture form & CRM integration
- Heatmap & analytics tracking setup
- Built to match your Google Ads / Meta campaigns
Ecommerce Website Design
Online stores live or die on three things: speed, trust, and frictionless checkout. We design ecommerce websites on Shopify, WooCommerce, or custom platforms — engineered for AOV growth, abandoned cart recovery, and the kind of buying experience that makes shoppers come back.
- Shopify, WooCommerce or headless builds
- Optimised product pages & category architecture
- Frictionless checkout flow design
- Cart abandonment & email automation setup
- Payment gateway & shipping integration
- Product schema & ecommerce SEO baked in
Website Redesign
If your site is more than 3 years old, it’s probably costing you leads — slow, outdated, and built for a Google that no longer exists. We rebuild ageing websites without losing your SEO equity, traffic, or rankings. A modern site, your existing authority — fully migrated, properly redirected.
- Full SEO audit before redesign begins
- 301 redirect mapping — zero ranking loss
- Content migration & on-page SEO upgrade
- Modern conversion-focused UX rebuild
- Speed, accessibility & Core Web Vitals fixes
- Side-by-side staging before go-live
Speed Optimized Website
Speed isn’t a nice-to-have — it’s a ranking factor, a conversion lever, and the single biggest reason mobile users abandon your site. Every site we build (or take over) hits a 90+ PageSpeed score and passes all Core Web Vitals on mobile and desktop. No exceptions.
We also offer standalone speed optimisation for existing websites — typically taking sites from 30–40 scores up to 90+ within two weeks, without breaking a single feature.
What we optimise
- Image compression, lazy loading & next-gen formats (WebP/AVIF)
- CSS, JS & HTML minification + critical CSS extraction
- CDN setup (Cloudflare) & full-page caching
- Database optimisation & query reduction
- Core Web Vitals fixes — LCP, FID, CLS, INP
- Plugin / script audit & bloat removal
Why It Matters
Your Website is Either Making You Money — Or Costing You.
There’s no middle ground. A B2B website that loads slowly, looks dated, or fails to guide visitors toward action is silently bleeding leads to competitors every single day. The good news? Fixing it doesn’t require starting from scratch — and the ROI of getting it right is rarely matched by any other marketing investment.
Here’s why investing in your website is the highest-leverage decision a B2B business can make.
It works while you sleep
A great website pre-qualifies prospects, answers objections, and books calls 24/7 — without paying a salesperson.
Speed = revenue
Every 1-second delay in load time drops conversions by ~7%. Fast sites simply make more money — full stop.
Google rewards good sites
Core Web Vitals and mobile-first design are direct ranking factors. A fast site ranks higher and converts better — compounding wins.
It multiplies every other channel
SEO, PPC, social — every traffic source converts better on a well-designed site. Web design is the lever that amplifies everything else.
How We Work
Our 5-Step Web Design Process
1
Discovery & Strategy
We map your buyer journey, conversion goals, and competitive landscape — before a single pixel is designed.
2
Wireframe & UX
Low-fidelity wireframes and sitemap approval — structure first, visuals second. No expensive surprises later.
3
Design & Copy
High-fidelity designs with conversion-focused copywriting — every section earns its place on the page.
4
Build & Optimise
Clean, fast development on your chosen stack — built to pass Core Web Vitals before staging review.
5
Launch & Support
Migration, redirects, QA, and go-live. Plus 30 days post-launch support and CMS training included.
Real Results
What B2B Clients Achieve With a Rankzaar Website
3×
Average Conversion Lift
Clients moving from an old site to a Rankzaar build typically see conversion rates 2–4× higher within the first 90 days — same traffic, more leads.
<2s
Page Load Time
Every site we build loads in under 2 seconds on mobile — beating 90% of competitor sites and passing all Core Web Vitals out of the box.
4–6
Weeks From Brief to Live
Most full website builds go from kickoff to live in 4–6 weeks — without the 6-month timelines or scope creep typical of agencies.
Common Questions
Web Design Questions, Answered Honestly.
No fluff. No vague timelines. Here’s what B2B business owners most often ask before commissioning a new website.
Most B2B websites go from kickoff to live in 4–6 weeks. Larger ecommerce or custom builds can take 8–12 weeks. We provide a precise timeline after discovery, and we hit our deadlines — no 6-month surprises.
Not when we handle it. Every redesign starts with a full SEO audit, URL mapping, and a complete 301 redirect plan. Clients typically see rankings improve post-launch — not drop — because the new site is faster and better optimised.
100%. You own the domain, hosting account, code, and CMS — full administrator access from day one. We build on open platforms like WordPress and Shopify specifically so there’s no lock-in. Take us with you or take it elsewhere; the site is always yours.
Often yes. If your current site is structurally sound but just looks dated or converts poorly, we can do a UX refresh, speed optimisation, and CRO overhaul without rebuilding — typically at 40–60% of the cost of a full new site.
Every project includes 30 days of post-launch support and CMS training. After that, ongoing care plans (updates, backups, security, edits) start at $190/mo, but they’re optional — many clients self-manage with our handover docs and only call us in for redesigns or growth projects.
Free Site Audit
Losing leads on your current site?
We’ll audit your existing website’s speed, UX, conversion paths and SEO — and tell you exactly what’s broken and how we’d fix it.
Pricing
Web Design Packages
One-time project pricing — no monthly retainers, no hidden costs. Custom quotes available for ecommerce or enterprise builds.
Starter Site
$299
For small businesses needing a clean, fast, conversion-focused site up to 5 pages. Perfect for service businesses ready to upgrade from a DIY build.
- Up to 5 pages (Home, About, Services, etc.)
- Custom WordPress design
- Mobile-responsive & speed-optimised
- Keyword research & mapping
- Monthly ranking report
Growth Site
$599
For B2B businesses serious about lead generation — custom sites with conversion paths, copywriting, advanced SEO and full analytics setup.
- Everything in Basic
- AEO & GEO optimisation
- AI Overview & ChatGPT visibility
- Structured data & schema markup
- 2 SEO blog articles/month
- Dedicated account manager
Ecommerce / Custom
Full Shopify, WooCommerce, or custom builds — for ecommerce stores, SaaS sites, or enterprise B2B with complex requirements.
- Shopify / WooCommerce / headless build
- Custom product pages & checkout flow
- Payment, shipping & inventory integration
- Cart abandonment & email automation
- Up to 50 products migrated & optimised
- 90 days post-launch support
Stop Losing Leads to a Broken Website.
Book a free site audit — we’ll review your current website’s speed, UX, conversion paths and SEO foundations, and tell you exactly what we’d change to start converting more visitors. No obligation, no hard sell.
