High Demand · B2B Lead Generation
Lead Generation
We build end-to-end lead funnels that bring decision-makers to your calendar — not just clicks to your website. From B2B outreach to appointment booking systems, every campaign is engineered to fill your pipeline with qualified buyers.
3×
Avg. Traffic Growth
90d
To First Rankings
25–40
Booked Calls / Month
100%
Decision-makers only · Calendar-ready · No spray-and-pray
What We Do
Pipelines That Fill Themselves. Not Inboxes Full of Junk.
Most lead gen ends one of two ways: a flood of unqualified noise from scraped lists, or expensive silence from agencies who confuse “leads delivered” with “calls booked.” Rankzaar does neither. We build end-to-end lead generation systems — outreach, landing pages, booking funnels, qualification — engineered around one number: how many qualified meetings hit your sales team’s calendar this month.
Whether you need national B2B outreach to enterprise decision-makers or local lead gen for service businesses, we build the full system — and you keep it.
- Decision-makers only — by job title, industry, and intent
- Multi-channel outreach: LinkedIn, email, paid, organic
- Landing pages and booking funnels included — no extras
- You own every lead, list, asset, and account — full handover
5 Core Services
Everything Inside Our Lead Generation Package
Five lead generation services, one connected system — each piece designed to feed the next, from cold prospect to booked sales call.
B2B Lead Generation
For businesses selling to other businesses, especially mid-market and enterprise. We run multi-channel outbound — LinkedIn, cold email, and paid retargeting — to put your offer directly in front of decision-makers at companies that match your ICP. No spam, no spray — precision targeting at scale.
- ICP definition & target account list building
- LinkedIn outreach with personalised messaging
- Cold email infrastructure & deliverability setup
- Multi-touch sequences across channels
- Reply handling & meeting confirmation
- CRM integration (HubSpot, Pipedrive, Salesforce)
Local Lead Generation
For service businesses serving a specific city, region, or service area — trades, clinics, agencies, professional services. We combine Google Business Profile optimisation, local SEO, Google Maps domination and geo-targeted ads to make your business the obvious first call in your market.
- Google Business Profile setup & optimisation
- Local SEO & Google Maps ranking
- Geo-targeted Google & Meta ad campaigns
- Review generation & reputation management
- Click-to-call tracking & lead attribution
- Citation building across local directories
Landing Page Funnel
A great offer dies on a bad landing page. We build dedicated, conversion-engineered funnel pages — single-purpose, distraction-free, and built around one CTA. Paired with lead magnets, multi-step forms, and instant follow-up automation that turns interest into a booked call before it cools off.
- High-converting funnel page design
- Conversion copywriting & offer positioning
- Lead magnet creation (guides, audits, calculators)
- Multi-step form design (typeform-style)
- Instant email & SMS follow-up automation
- A/B testing for headline & CTA optimisation
Appointment Booking Funnel
Booked calls are the only lead currency that matters. We build full appointment booking funnels — calendar integration, qualification questions, automated reminders, and no-show reduction systems — so your sales team only spends time with prospects who are ready to talk.
- Calendly, Cal.com or HubSpot booking setup
- Pre-call qualification questions & routing
- Automated confirmation & reminder sequences
- No-show reduction (SMS + email reminders)
- Round-robin assignment to sales reps
- Post-call follow-up & nurture automation
Qualified Lead Campaigns
A “lead” isn’t a lead if your sales team can’t sell to them. Qualified Lead Campaigns combine everything above — outreach, landing pages, booking, scoring — into a single optimised system that delivers only sales-ready leads matching your exact buyer profile. The rest is filtered out before it reaches your team.
Every lead is scored, tagged, and routed automatically — so your reps spend time closing, not chasing.
What's included
- Lead scoring model based on your ICP
- Automatic disqualification of bad-fit leads
- Multi-channel attribution (which campaign produced which lead)
- CRM enrichment & data hygiene automation
- SLA tracking — first response within minutes
- Monthly reporting: leads, MQLs, SQLs, booked, closed
Why It Matters
Revenue is a Lagging Indicator. Booked Calls Aren't.
Most marketing tells you what happened last quarter. A working lead generation system tells you what’s about to happen next quarter — and gives you the controls to dial it up or down at will. It’s the difference between hoping for revenue and engineering it.
Here’s why every B2B business that scales past a founder-led pipeline eventually has to build one.
Predictable pipeline
Booked calls per month becomes a number you can forecast, scale, and hold accountable — instead of a hopeful guess.
Sales reps close, don't prospect
Your most expensive talent stops cold-calling and starts doing what they were hired for — closing qualified deals.
Stops relying on referrals
Referrals are amazing — but uncontrollable. A lead gen system removes the single-point-of-failure dependency on word-of-mouth.
Compounds with every campaign
Every list built, sequence tested, and message refined becomes a permanent asset — getting better and cheaper over time.
How We Work
Our 5-Step Lead Gen Launch Process
1
ICP & Offer
We define your ideal customer profile, irresistible offer, and the qualifier criteria that filter time-wasters.
2
List & Research
Target account lists built from Apollo, Clay, LinkedIn Sales Nav — verified, enriched, segmented by intent.
3
Funnel Build
Landing pages, booking calendars, email sequences, CRM workflows — the full stack assembled and tested.
4
Launch & Outreach
Multi-channel campaigns go live — LinkedIn, email, paid — with daily reply handling and meeting booking.
5
Qualify & Scale
Leads scored, sales-ready calls routed to your team, weekly optimisation — and we scale what works.
Real Results
What B2B Clients Achieve With Rankzaar Lead Gen
25–40
Booked Calls Per Month
Most B2B clients on our Growth tier book between 25 and 40 sales-qualified calls per month within 60–90 days of campaign launch.
14
Days to First Booked Call
Properly structured outbound campaigns produce the first booked sales call within 2 weeks of going live — often sooner.
3×
Reply-to-Meeting Rate
Rankzaar’s qualification systems convert replies to actual booked meetings at 3× the rate of typical outbound — fewer ghosts, more calendars.
Common Questions
Lead Gen Questions, Answered Honestly.
No inflated promises. No “warm leads” that aren’t. Here’s what B2B founders and sales leaders most often ask before commissioning a lead gen system.
Most B2B clients see the first booked call within 14–21 days of campaigns going live. Volume ramps over 60–90 days as we learn what messaging and lists convert. Local lead gen is faster — typically meaningful calls within the first 2 weeks.
Yes — that’s the whole point. We define qualification criteria upfront (job title, company size, budget, timeline, problem fit) and bake them into the funnel via screening questions, list filtering, and pre-call forms. Unqualified prospects don’t reach your calendar.
Yes to outreach, yes to compliance. B2B cold email is legal in the US, UK, Canada, Australia and most of Europe under legitimate interest provisions — when done right. We follow CAN-SPAM, CASL, and GDPR rules, include opt-outs, and never message consumers (B2C) cold.
100%. Every lead, list, sequence, domain, and CRM record is yours from day one. We build under your accounts and hand over full admin access. Cancel anytime and you keep everything — that’s the model.
All the major ones — HubSpot, Pipedrive, Salesforce, Close, Zoho, Monday Sales, Attio. Booking via Calendly, Cal.com, HubSpot Meetings, or Chili Piper. If you have a niche stack, we’ll integrate via Zapier or Make. No replatforming required.
Free Pipeline Audit
Pipeline gone quiet?
We’ll audit your current lead generation efforts (or starting point), benchmark against your industry, and tell you exactly where to focus first.
Pricing
Lead Generation Packages
Monthly retainers — includes outreach, landing pages, booking systems, and weekly optimisation. No setup fees on annual plans.
Local Starter
$299
/mo
For local service businesses — clinics, trades, agencies, professional services. Google Business, local SEO and geo-targeted lead campaigns.
- Google Business Profile optimisation
- Local SEO & Maps ranking
- 1 landing page funnel
- Call tracking & lead attribution
- Monthly reporting
- Up to 1 service area / city
B2B Growth
$549
/mo
For B2B businesses serious about pipeline — multi-channel outbound, landing pages, booking funnel, and qualified-only call delivery.
- LinkedIn + cold email outbound
- Target account list building (~2,500/mo)
- Custom landing page & booking funnel
- Reply handling & calendar booking
- CRM integration & lead scoring
- Target: 25–40 booked calls/month
Enterprise
$899
/mo
Full-stack lead gen for businesses scaling aggressively — multiple ICPs, dedicated SDR, paid + outbound + inbound integrated.
- Multi-ICP campaigns (up to 3)
- Outbound + paid + inbound integrated
- Dedicated SDR / appointment setter
- Unlimited landing & booking funnels
- Weekly strategy check-ins
- Target: 60+ booked calls/month
Fill Your Pipeline. Stop Chasing Cold Lists.
Book a free pipeline audit — we’ll review your current lead generation efforts, benchmark against industry leaders, and show you exactly what would move the needle in the next 30 days. No obligation.
